Photo & Video Production

The work on this page spans both photography and video I've personally concepted, directed, and produced — including full ownership of the shoot budgets, from planning through final retouch and edit. For more complex video projects — high-end product videos, 3D mechanism-of-action animations, and lifestyle content — I partner with specialized video professionals and vendors to bring them to life. Whatever the scope, I lead the process: recommending the right approach and overseeing execution to keep the deliverable on-brand, on time, and at the highest quality. Reach out for more detail on any of these projects.

Product and LifeStyle Photoshoots | Videoshoots
concept, management, Casting, budgeting, coordination, directing, Retouching and 3D Digitally rendered photography

Below is a small representation of the photoshoots I’ve been involved with. For product imagery, I’ve shifted over to producing them in 3D.

MonaLisa Touch branding photography of a woman with blonde hair smiling and resting her head on the shoulder of a man wearing glasses and a white shirt. They are in a bright room with white walls and medical or office equipment in the background.
MonaLisa Touch branding photography of a woman with blonde hair smiling and gesturing with her hands in a modern kitchen with stainless steel appliances and large windows.
MonaLisa Touch branding photography of a woman with blonde hair smiling, sitting on a white chair in a modern kitchen near large glass doors.
MonaLisa Touch branding photography of a woman with blonde hair sitting at a wooden table, looking at the camera and smiling in a bright room with large windows.
MonaLisa Touch branding photography of a real patient woman with blonde hair wearing a white button-up shirt and blue jeans, standing indoors against a grey textured background.
MonaLisa Touch branding photography of a happy man and woman lying on a bed in a bright, modern bedroom, with the woman smiling and the man looking relaxed.
Cynosure brand photography of a woman standing on one leg with her other leg bent, wearing a black sports bra and shorts, against a dark gradient background.
Cynosure brand photography of a woman with long, flowing brown hair, wearing a white top, sitting with her knees drawn up to her chest, against a dark gradient background.
Cynosure brand photography of a woman with long dark hair standing with arms crossed in front of her chest, wearing black underwear against a dark gradient background.
Cynosure brand photography of a woman with brown hair poses with her arms crossed, wearing a black bra, against a dark gradient background.
Cynosure brand photography of a woman with brown hair, wearing a white off-shoulder top, smiling gently and posing next to a white brick wall in a bright room.
Cynosure brand photography of a woman in white tank top lying on a bed, smiling and playing with her knee.
Cynosure brand photography of a woman with straight dark hair smiles softly in a bright room, wearing a white sleeveless top.
Cynosure brand photography of a woman lying on a bed with white linens in a bright room, resting her head on her hand, smiling gently at the camera.
Cynosure brand photography of a woman with long dark hair and glasses leaning against a white wall, looking at the camera with a slight smile.
Cynosure brand photography of a woman with dark hair wearing a white knit sweater with red and black accents, smiling and looking to her left, against a pastel-colored sky background.
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Video Design anD Production

product launches, teaser videos, Reels, editing, Music, motion effects, production

Below are samples of my work. I have also worked with numerous vendors to produce videos that require larger teams of professionals or requests beyond my capabilities. Contact me for further information on this topic.

Opening video to the Americas Regional Meeting. Theme concept, design and video production by Chris Mckean.

Candela brand Launch Teaser Video 2019

Promotional video made for PicoWay, picosecond laser (2021). Audience is primarily for physicians interested in expanding their practice. Developed using Final Cut Pro X, several pieces of stock footage, music and a few existing videos from the client.

Opening video developed for the Americas Regional Meeting at Candela. Done very quickly using AI tools for reasearching history and script developing. Theme idea, design and animations all done by Chris Mckean

Concept, design and video production by Chris Mckean.

The Candela IMCAS (EU) Booth had 2 floor to ceiling side walls and a column that utilized an LED screen for their show at IMCAS France. I was tasked to create an experiential booth which required to develop some new content for showcasing their latest product lines; Glace, Matrix and Vbeam Pro. The booth was not very large and they were performing treatments within. Each section represented different lacations and developed using one video to keep the walls in synch. The concerns I had were to not make it overly stimulating and bright as many people would be in the booth but this would also grab attention from afar.

More video work including Social media Reels, can be found on my Youtube page

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